The Master Breeder program is the most prolific accolade awarded by our Association. Each year, since 1929, Holstein Canada has recognized breeders among our membership for their cumulative breeding efforts. This award is the pinnacle of success for any Holstein Canada member. Since its inception, only 924 Master Breeder shields have been bestowed to Holstein Canada members. These “Master” breeders are recognized for having the best ratio for breeding cows that possess the complete package— high production and outstanding conformation, with high proficiency in reproduction, health, and longevity.